Steve Easterbrook Strong results in China “Let’s turn to the High Growth segment, where performance was driven by strong results in China. We saw increases in comparable sales in the fourth quarter across all markets, resulting in a positive comp … Continued
90% of restaurants have self-order kiosks in Canada “In Canada… We now have dual point service and self-order kiosks in almost 90% of our traditional restaurants” Steve Easterbrook – President and CEO Self-service kiosks and “Experience of the Future” … Continued
A competitive industry and a customer base living under uncertainty “I think there’s a lot at play at the moment. First of all just the [restaurant] industry anyway is very competitive. There’s a lot of businesses that are working hard, … Continued
McDonald’s (MCD) Stephen J. Easterbrook on Q2 2016 Results The most recent customer satisfaction scores reflect improvements in seven of our nine largest markets “Customers are noticing the steps we’re taking to build a better McDonald’s. The most recent customer … Continued
McDonald’s (MCD) Stephen J. Easterbrook on Q2 2016 Results Expanding all day breakfast menu “Over the past few quarters, we’ve heard from customers looking for more choice in the All Day Breakfast menu. Those with muffin sandwiches on the menu … Continued
We have a number of legacy comparative advantages “our iconic brand is clearly an advantage, we are one of the most, if not the most recognizable valuable brands in the world. Our size and scale makes us comfortably the biggest … Continued
Kevin Ozan — CFO Working to develop a national value platform “we are focused on working with our franchisees to develop a national value platform that will help have an everyday predictable value platform going forward. Those are the key … Continued
McDonald’s (MCD) CEO Steve Easterbrook on Q4 2015 Results Our turnaround is starting to take hold “I am confident in the actions we are taking and attraction is beginning to take hold. Most importantly, customers are noticing a difference. Our … Continued
Our turnaround plan is working “our turnaround plan is working. Customers are beginning to respond to the actions we are taking and this progress is reflected in our third quarter results” Goal is simplification “Our goal is net simplification. We … Continued
Regain trust and loyalty “Our number one priority is to return critical markets to sustainable growth by regaining customers’ trust and loyalty” Disappointing results by positive momentum “While financial results remained disappointing in the second quarter, we are seeing early … Continued